black lives dont matter

Amazon is selling Black Lives Don't Matter clothing for babies

An item found on has sparked outrage for its anti-Black sentiment printed on a baby jumper.

baby jumper with the words 'Black Lives Don't Matter' available from retailer KuLuKo is among many other pro-Black Lives Matter merchandise for sale on Amazon.

black lives dont matterThe item was noticed by Amazon Canada user Mireille who left a 1-star review on the site.

"What in the hell is this racist baby outfit??? This is absolutely disgusting and hateful. You should be ashamed of yourselves!" she wrote.

In speaking with CTV News, Mireille said she "wouldn't put it past people to try and sell this kind of garbage and hate online."

"I'm just surprised that a big company like Amazon wouldn't have taken these precautions to make sure something like this wouldn't happen."

In an online chat, Amazon customer service representative Rohit F. agreed that the item is "very inappropriate."

He said that Amazon continuously checks for these kind of things and removes them under its Offensive Item guidelines.

"It will be removed from the website and also the seller selling this item will be reported," he said.

Insight into the process for how the company checks for offensive items and decides whether they qualify for removal was not made available.

Amazon has been a vocal supporter of the Black Lives Matter movement and has donated $10 million to organizations like Black Lives Matter and the NAACP.

Lead photo by


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