Disney's brand new streaming service Disney+ (or, Disney Plus) just launched in Canada, the U.S. and the Netherlands today, and not even a little Disney magic could make things go as smoothly as hoped.

It seems that a number of users who have been eager to try the service for months found themselves unable to access it.

So @disneyplus is super buggy here in Canada on Day 1. I'm hoping it gets fixed soon. #DisneyPlus

— Jimmy (@LunarJimmy) November 12, 2019

Customers had technical issues connecting on specific devices — namely, Androids and PS4 systems — and trouble creating and logging into accounts.

Some users also encountered notices that they weren't in a region where the service was offered, and others faced an all-around laggy and dysfunctional interface.

@disneyplus What does it mean (in Canada) when you try to load a show like The Simpsons and it just shows a picture of the show poster but no other options to play or watch. Some other shows will show an error, but others just load the show picture and no other options.

— McCoco (@TheRealMcCoco) November 12, 2019

Many took to social media to seek help (or just complain) about persistent error messages.

@disneyplus launched with a TON of bugs today here in Canada. Home page crashes on the #Android app and the #PS4 app is a #brick Hopefully they can fix this quickly with all their #DisneyBucks

— Jim Summers (@jayfree86) November 12, 2019

The $8.99 per month/$89.99 CAD per year service has been marketed as something for kids and adults alike, with offerings that range from childhood classics characteristic of the Disney brand to films and franchises it picked up in a number of strategic acquisitions, such as the Star Wars movies and a select library from 20th Century Fox.

@disneyplus I keep getting this error message and have no way to contact support on the app. I live in Nova Scotia Canada so it should be working... 😟 The website is also not working for me pic.twitter.com/Ih4vZ8lqWb

— Eevee 🍥🍡🌸 (@xoyamiforeverxo) November 12, 2019

It also offers content from National Geographic, Marvel and Pixar, and originals like the highly anticipated Star Wars spin-off show, The Mandalorian. It is supposed to be able to function through a dedicated app on any mobile device or connected TV.

Has anyone else signed up for #DisneyPlus and getting error messages upon login? #DisneyPlusCanada

— Jillian (@emtnlssnghtmre) November 12, 2019

Disney+ tweeted just before noon today that demand had far exceeded the company's expectations and that it was "working quickly to resolve any issues," but it seems that hours after the launch, many viewers are still encountering technical difficulties.