liquor store

People in this province are buying more booze than anyone else in Canada right now

While confined to their homes with a lot of extra time on their hands, many Canadians are finding themselves able to indulge in their favourite hobbies and activities.

For some, that may mean more reading, or exercise, or baking bread.

For others, it could mean picking up our booze of choice and throwing a few parties for one to deal with this new reality.

And, apparently, residents of one province are making more frequent trips to grab alcohol than people in other parts of the country right now.

According to a new survey conducted by market research firm Leger and the Association for Canadian Studies, 24 per cent of Albertans are visiting the liquor store on a weekly basis during the pandemic.

This is compared to 14 per cent of Ontarians, 11 per cent of Quebecers, 18 per cent of B.C.ers, 14 per cent of people in Manitoba and Saskatchewan, and 14 per cent of all Canadians, on average.

On the opposite end of the spectrum, those in Atlantic Canada have been stocking up on the hard stuff less than anyone, with only 9 per cent of respondents saying they'd gone on a booze run in the last seven days.

The survey, which analyzed participants' habits and feelings during the COVID-19 pandemic, asked citizens which activities they'd done in the last week — things like going to the grocery store (which 69 per cent of Canadians had done), the pharmacy (28 per cent) and getting takeout from a restaurant (21 per cent) were all options, as were getting food delivered (17 per cent) and patronizing a convenience store (17 per cent).

Grocery shopping online and buying local were also on the list, and. of course, visiting the liquor store, a now regular habit of a quarter of Alberta residents.

A total of 12 per cent of participants from coast to coast had not done any of the eight things in the week prior to taking the survey.

Somewhat contrary to these numbers, Alberta Gaming, Liquor and Cannabis has said that sales have seemed to remain steady — and haven't appeared to increase massively since the pandemic started, like they have in B.C. — so perhaps Albertans have just always made alcohol runs a weekly ritual.

Either way, there's certainly no shame on them for it; for all we know, the rest of us are just stocking up in larger quantities to avoid the extra outing these days.

Lead photo by

blue2finger


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